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Skoda’s Indian operations are revving up for the release of their highly-anticipated subcompact SUV. Here’s your opportunity to be a part of history by suggesting the winning name! Buckle up and dive into the details of this upcoming champion.
A Call to Action: Name Your Skoda Challenger
Skoda India recently announced a unique customer engagement campaign, inviting the public to participate in naming their upcoming subcompact SUV. This exciting initiative, titled “Name Your Skoda,” allows Indian car enthusiasts to be a part of the car’s legacy from the very beginning.
130,000 Entries Narrowed Down to 15!
The “Name Your Skoda” campaign generated a staggering response, with over 130,000 entries submitted. From this vast pool of suggestions, Skoda has shortlisted 15 names that adhere to the brand’s SUV naming convention – starting with ‘K’ and ending with ‘Q.’ The shortlisted names include:
- Kayaq
- Kliq
- Kwiq
- Kyroq
- Kaiq
- Kylaq
- Kosmiq
- Kariq
- Karmiq
- Kymaq
- Kamotiq
- Kaliq
- Konarq
- Kanishq
- Kroniq
The Public Chooses the Champion’s Name
The voting window for the “Name Your Skoda” campaign is open from March 28th to April 12th, 2024. This is your chance to cast your vote and influence the name of this soon-to-be-released champion! Visit Skoda India’s official website or social media pages to participate.
More Than Just a Name: A Celebration of Indian Innovation
Petr Janeba, Brand Director of Skoda Auto India, highlighted the significance of India’s role in Skoda’s global growth strategy. The Kushaq and Slavia, Skoda’s first India-specific models, were named with cultural references, reflecting the brand’s appreciation for the Indian market. The “Name Your Skoda” campaign extends this tradition, allowing Indian customers to be a part of the upcoming SUV’s journey.
A Champion Built for India
The new Skoda subcompact SUV will be built on the MQB-A0-IN platform, the same platform that underpins the Kushaq and Slavia. This platform, specifically developed for India, promises exceptional value for money while retaining the core elements of Skoda’s global DNA.
Championing Affordability: A Sub-₹10 Lakh Starting Price
This upcoming Skoda is poised to be the brand’s most accessible offering in India, with a starting price expected to be under ₹10 lakh. This aggressive pricing strategy positions the SUV as a compelling option for budget-conscious buyers seeking a feature-rich and stylish vehicle.
A Champion Ready to Take on the Road
The new Skoda subcompact SUV is slated for a 2025 launch, entering a highly competitive segment that includes established players like the Tata Nexon, Hyundai Venue, Maruti Suzuki Brezza, Kia Sonet, Mahindra XUV300, Nissan Magnite, and Renault Kiger.
Championing Volume: A Target of 50,000 Units Annually
Skoda anticipates the new subcompact SUV to be a volume driver, contributing significantly to their annual sales figures. The company aims to sell approximately 50,000 units of this model annually. With its competitive pricing, feature-rich offering, and “Made-in-India” advantage, the SUV has the potential to disrupt the subcompact SUV segment.
Championing Exports: A Global Ambition
Skoda’s vision extends beyond the Indian market. The company plans to export the subcompact SUV from its Indian production facility to other international markets, solidifying India’s position as a global manufacturing hub for Skoda.
Also Read: Toyota X-Van Gear Concept Design Patent, The Ultimate Family-Friendly Adventure Machine
A Champion in the Making: A Legacy of Localization
The new Skoda subcompact SUV prioritizes localization to maintain cost-effectiveness. This strategy aligns with Skoda’s commitment to the Indian market and ensures a compelling value proposition for Indian customers.
The Future Unveiled: A Champion Awaits
With the “Name Your Skoda” campaign in full swing, the excitement surrounding Skoda’s upcoming subcompact SUV is palpable. This champion promises affordability, performance, and a distinct Skoda identity. Will your suggestion be the winning name? What are you waiting for? Go to nameyourskoda.com and cast your vote and be a part of Skoda’s Indian automotive legacy!
For more automotive updates and industry trends, stay tuned to Motorlane.
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