Suzuki Trademarks Escudo and Torqnado Names in India

The Indian car market is abuzz with excitement as Suzuki, the iconic automaker, has trademarked two intriguing names: Escudo and Torqnado. This move has sparked speculation about the potential arrival of new vehicles in the coming years, adding fuel to the fire of Maruti Suzuki’s ambitious plan to launch eight new models in India by 2024.

Maruti Suzuki’s Upcoming Onslaught

Maruti Suzuki, a household name in India synonymous with reliable and fuel-efficient vehicles, is gearing up for a major product offensive. The Indian car giant has confirmed a pipeline of eight new launches over the next four years. While some of these launches might be facelifts or updates of existing popular models like the Swift and Dzire, others hint at exciting new additions to the brand’s portfolio.

A Glimpse into the Crystal Ball: Potential New Models

The upcoming launches are shrouded in a bit of mystery, but some exciting possibilities are emerging. One confirmed addition is the much-awaited production version of the eVX, an all-electric concept showcased by Maruti Suzuki at the Auto Expo. The eVX is poised to be a game-changer, spearheading Maruti Suzuki’s thrust into the electric vehicle (EV) segment.

Beyond the confirmed eVX, several other models have car enthusiasts intrigued. Here’s a sneak peek at what could be in the pipeline:

The Grand Vitara’s Big Brother: Maruti Suzuki might be planning a seven-seater version of the popular Grand Vitara SUV. This larger variant could potentially be christened the Escudo, a nameplate currently used by Suzuki for an SUV in Japan.
Electric Revolution Takes Root: The Indian market’s growing fascination with EVs is not lost on Maruti Suzuki. The company might be planning a mass-market electric hatchback, making electric mobility more accessible to a wider audience.
MPV Mania: Maruti Suzuki might be venturing into the realm of electric MPVs, catering to the growing demand for spacious and practical electric people carriers.
Compact Yet Competitive: A three-row compact MPV could be another addition to the mix. This vehicle could potentially rival the Renault Triber, offering a compelling combination of compact dimensions and spacious interiors.
Punching Above Its Weight: The Indian car market has witnessed the phenomenal rise of the Tata Punch, a compact SUV known for its affordability and practicality. Maruti Suzuki might be planning a competitor in this segment, aiming to steal some market share with an equally compelling offering.

Escudo: A Familiar Name with Global Appeal

The Escudo nameplate has a rich history with Suzuki. Currently used for an SUV in Japan, the Escudo moniker evokes a sense of adventure and capability. If Maruti Suzuki decides to use the Escudo name for the seven-seater Grand Vitara variant in India, it would leverage brand recognition and project an image of a robust and versatile vehicle.

Torqnado: A Name That Hints at Performance

The Torqnado name is a complete enigma. Unlike Escudo, it’s a new name not currently used by Suzuki anywhere in the world. The name itself is quite evocative, with “tornado” suggesting power and dynamism. This has led to speculation that the Torqnado name could be used for a performance-oriented vehicle, perhaps a sportier version of an existing model or even a brand-new performance car.

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What Lies Ahead?

While the exact details of the upcoming Maruti Suzuki launches remain under wraps, the trademarking of Escudo and Torqnado has certainly ignited the imagination of car enthusiasts in India. The potential arrival of a seven-seater Grand Vitara, a mass-market electric hatchback, an electric MPV, a compact three-row MPV, and a potential competitor to the Tata Punch paints a picture of a diverse and exciting product pipeline from Maruti Suzuki. Additionally, the Torqnado nameplate hints at a possible performance-oriented vehicle, further amplifying the anticipation.

In the coming months, as Maruti Suzuki unveils its plans, car buyers in India will have a clearer picture of what to expect. However, one thing is certain: Maruti Suzuki’s upcoming launches are poised to shake up the Indian car market, offering a wider range of choices for budget-conscious buyers, EV enthusiasts, and those seeking spacious and practical family vehicles.

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