All New Toyota Urban Cruiser Taisor Launched In India, Starting At Rs. 7.74 Lakhs

Sleek City Living: Unveiling the Toyota Urban Cruiser Taisor

Toyota Kirloskar Motor (TKM) has caused a stir in the Indian compact SUV market with the introduction of the Toyota Urban Cruiser Taisor. This feature-packed and stylish crossover, starting at an attractive price of ₹7.73 lakh (ex-showroom), is poised to become a top contender in its segment. Let’s delve deeper and explore what the Taisor brings to the table for city explorers and everyday drivers.

Striking Design Language Sets the Taisor Apart

While the Taisor shares its platform with the Maruti Suzuki Fronx, Toyota has imbued it with a distinct visual identity. The most noticeable difference lies in the front fascia. A revised grille with a bolder design flanks the sleek LED DRLs, creating a sharper and more modern look compared to the Fronx. The redesigned bumpers and alloy wheels further enhance the Taisor’s aesthetic appeal.

A Feature-Rich Cabin for Comfort and Convenience

Step inside the Taisor, and you’re greeted by a comfortable and well-equipped cabin. The fresh seat upholstery adds a touch of personality, while the plethora of features ensures a pleasant driving experience. A large infotainment touchscreen with wireless smartphone connectivity takes center stage, keeping you entertained and connected on the go. The inclusion of a semi-digital instrument cluster, automatic climate control, a wireless charger, and ambient lighting elevates the overall comfort factor.

For enhanced safety and driving ease, the Taisor boasts a 360-degree surround camera system and a head-up display. Steering-mounted controls allow you to keep your hands on the wheel while managing crucial functions.

Potent Powertrains Deliver Performance and Efficiency

The Taisor offers a choice of two powertrains, catering to diverse driving needs. The first option is a 1.2-liter naturally aspirated petrol engine churning out 88 bhp and 113 Nm of torque. This engine pairs with a five-speed manual transmission or a five-speed AMT, making it a fuel-efficient choice for city commutes.

For those seeking a more spirited driving experience, the 1.0-liter turbocharged petrol engine is the answer. This peppy motor generates 99 bhp and 148 Nm of torque, offering impressive power delivery. The 1.0-liter engine comes mated to either a six-speed manual transmission or a six-speed automatic torque converter unit, providing a smooth and responsive driving experience.

Toyota understands the growing demand for alternative fuel options, and the Taisor doesn’t disappoint. Select variants offer a company-fitted CNG kit option with the 1.2-liter engine, making it a practical and eco-friendly choice for cost-conscious buyers.

Competitive Pricing Makes the Taisor an Attractive Proposition

The Toyota Urban Cruiser Taisor enters a fiercely competitive segment. Rivals include established players like the Maruti Fronx, Brezza, Kia Sonet, Hyundai Venue, Renault Kiger, Nissan Magnite, and the upcoming Mahindra XUV300. However, Toyota has priced the Taisor strategically, starting at a competitive ₹7.73 lakh (ex-showroom) for the base 1.2 E MT variant. While the 1.2-liter variants carry a slight premium compared to the Fronx, the price difference narrows significantly for the 1.0-liter turbocharged models. The complete price list is given below.

*Variant*	*1.2l Petrol Engine Price*	*Variant*	*1.0l Turbo Petrol Engine Price*
E MT	7,73,500	G MT	10,55,500
E MT CNG	8,71,500	G AT	11,95,500
S MT	8,59,500	V MT	11,47,500
S AMT	9,12,500	V AT	12,87,500
S+ MT	8,99,500	V MT Dual Tone	11,63,500
S+ AMT	9,52,500	V AT Dual Tone	13,03,500

Color Option

Toyota Urban Cruiser Taisor offers 5 color + 3 Dual tone options. The colors are Gaming Grey, Cafe White, Enticing Silver, Sportin Red, And Lucent Orange. The Dual-tone options are Cafe White Dual Tone, Enticing Silver Dual Tone, and Sportin Red.

Peace of Mind with Toyota’s Renowned After-Sales Service

Owning a Toyota comes with the peace of mind of the brand’s renowned after-sales service network. Toyota service centers are known for their qualified technicians, genuine parts, and a customer-centric approach. This ensures a hassle-free ownership experience for Taisor owners.

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Toyota Urban Cruiser Taisor Accessories

Toyota offers a bunch of accessories with the Urban Cruiser Taisor so that the customers can customize their car and make it unique.

The Toyota Urban Cruiser Taisor: A Compelling Choice for the City and Beyond

The Toyota Urban Cruiser Taisor emerges as a compelling proposition for individuals seeking a stylish, feature-rich, and practical compact SUV. It offers a blend of power, efficiency, and comfort, making it ideal for navigating city streets and venturing on weekend getaways. With its competitive pricing and the backing of Toyota’s legacy, the Taisor is sure to find favor among a wide range of Indian car buyers.

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